Last updated 6 Feb. 2025 | Mirror of my post Guiding principles for my website
1. Be friendly and kind
- Link and cite generously
- Post my blogroll
- Post my contact info
- Invite connection
- Accept comments and Webmentions
- Reply to comments more often than not
- Don’t be a dick — be kind even when critical
- But fuck civility — niceness is a trap
2. Be open (but not too open)
- Share where it may be of value to others, but only what I am comfortable sharing — I don’t have to push my own boundaries
- Don’t fear the impact of my blog on my professional life — embrace whole person-ness
- Do not share things about myself that could endanger me under fascism
- Employ private posts — I don’t have to publish everything I write
3. Respect privacy
- Do not post offline friends’ names
- Do not post images of others’ faces without permission
- Don’t talk about my relationship or partner more than incidentally
- Don’t use corporate analytics or collect unnecessary data about readers
- Use people’s names in the format listed online, even if I know their full name
- Avoid using gendered pronouns unless specified on their website (this one’s a work in progress but I’m trying 💓😅)
- Try not to link to anyone’s RSS club posts
4. Play with it
- Do what sounds fun (why is this so hard 😂)
- Play along with other bloggers
- Follow whims, indulge myself, use color 🌈, seek delight, be weird
- Explore, experiment –nothing need be permanent
- Make things just because it sounds cool — not everything must be “useful”
- Follow my own rabbit holes
- Keep it a feel-good, safe space for myself — I am not obligated to approve rude comments
5. Prioritize connection over reach
- Seek quality connections and conversation over a large readership
- Delist my site from corporate search in favor of indie search and referrals from readers
- Make it easy to follow
- Make it easy to comment
- Participate — or even go first 😱
- Remember I’m not writing for everyone
6. Use it as a tool
- Take notes for myself
- Use it as a tool for attention
- Personalize it so it works well for me
- Seek connections and synthesize what I’ve learned
- Push my thinking and writing skills
- Practice craft
7. Keep it informal
- Feel no obligation to post on any schedule
- Write about what I want to write about
- Posts can be as long or short as I want
- Cuss when it’s warranted
- Enjoy exclamation points! and emojis 🦾
- I’m allowed to unpublish posts and/or edit them after posting
8. Go slow
- Respond to things in my own time
- Be patient, reject urgency
- Embrace asynchronous, slow conversation
- Take advantage of slow thinking and the nuance allowed by long posts
9. Practice imperfection
- Don’t be precious about posting (this one trips me up sometimes for sure)
- Be kind to myself, and recognize growth, when older posts don’t meet my current standards
- Accept that I will sometimes get things wrong and that’s actually even a part of learning darn it
- Can’t please everyone, got to please myself
10. Use it for good
- Showcase what IndieWeb connections can look like
- Explore the future of the open web
- Use it for advocacy and solidarity
- Value language and truth and reality
- Support independent creators and small businesses
- Pay it forward
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